Posts by : Katy Yuan
Census Enrichment: Third-party data enrichment, now in your warehouse | Census

15 February 2023
Announcing Census Data Enrichment with launch partners Clearbit and Apollo.io – integrate third-party enrichment data with first-party data in your warehouse. Now everyone can build the best Customer 360, segment on it, and sync it. All from one place.
How Spreedly uses product analytics in Salesforce to send personalized messages and increase trial conversion rates | Census

13 December 2022
Spreedly is a robust payment orchestration platform. Mike Johnston, Director of Business Analytics, joined us to explain how they use product analytics to personalize their outreach.
Segments 2.0 – The most powerful visual segmentation to keep all your marketing audiences fresh | Census

12 December 2022
Announcing the latest version of Census Segments, the best audience management solution built on the data warehouse. Now, marketers can easily unlock all the rich customer data in the warehouse and keep their audiences fresh, with no code and no SQL.
Announcing Census Entities: Define business entities once to make your most important data available for everyone

12 December 2022
With Census Entities, data teams can define and expose the most important data in the warehouse as entities, so business teams can sync and segment without code. Now it’s possible to go from data creation to action immediately, without further engineering.
🦃 What’s New in November: Sync Sequences, Prefect partnership, static list sync improvements | Census Sync

30 November 2022
Rounding up exciting announcements from November! New Sync Sequences product release, official partnership with Prefect, and static list sync improvements for marketing connectors. Also, our blog on why marketers should care about the data warehouse & an upcoming webinar with Snowplow, AWS, and Prolific.
Prefect and Census Partnership Announcement | Census

2 November 2022
Census is proud to announce our partnership with Prefect to empower our users to get the most out of their data. Together, Census Reverse ETL and Prefect dataflow automation make data engineering enjoyable and effective.
🎃 What’s New in October: Google BigQuery partnership, Notifications, Workspaces, Google Analytics 4 integration | Census Sync

31 October 2022
Rounding up exciting announcements from October! Official Google Cloud BigQuery partnership, new product releases for Notifications and Workspaces, integrations with Google Analytics 4 and SQL Server.
Introducing Workspaces: Organize your syncs by team or project

27 October 2022
Releasing Workspaces, the next level of governance for your Census account. Workspaces enable you to manage permissions granularly for different teams, projects, or use cases. You can organize syncs and models in Workspaces however you wish.
Model Activity improvements: View & revert changes to SQL models in Census

25 October 2022
We've made significant improvements to the models Activity tab by adding a detailed log of specific changes. Now you have increased transparency into the models that power critical business workflows, encouraging more visibility and collaboration.
Announcing Census Notifications: Automate messages with your data warehouse

21 October 2022
Announcing Census ⚡️ Notifications: Set up business metric alerting using your single source of truth. Use the new visual builder to trigger automatic messages to GTM teams that send when customer data in your warehouse changes.