Why marketers should care about the data warehouse | Census
The tide is shifting away from CDPs and towards the data warehouse. And if you can’t access it, or don’t know about it, you’re missing out. Here's why.
Announcing Sync Sequences | Census
Now announcing Sync Sequences, allowing you to run a sync based on the successful run of another sync. Say hello to dependencies between syncs and goodbye to orphan contacts.
iPaaS vs. Reverse ETL: Choose the Right Tool for Data Integration | Census
iPaaS tools are great for moving single pieces of data from one system to another. But there’s a better way to sync large volumes of data at scale: Reverse ETL.
Use your product data to drive expansion revenue | Census
Put your product usage data where it counts. By stretching your existing resources, you can actually do more with less, and turn your customer data into expansion revenue. Here's how.
What is Operational Analytics? Here's a breakdown. | Census
Whatever your team, you know the importance of keeping your data fresh and accurate. But rather than empowering teams, that notion often forced their hands to choose between trusting their data and being able to take quick action on it. Enter: Operational Analytics. It solves this pain point to drive action w/ real-time data to all the tools you need.
What is Reverse ETL? Here's everything you need to know in 2024
Reverse ETL tools help you move data into systems that actually get used - like your CRM or advertising platform - to drive smarter and faster action.
Census & Gainsight: Deliver better customer outcomes
Sync customer data to Gainsight to improve the life of your cs teams and drive more revenue by creating more conversations based on timely data.
Trigger syncs from DAGs w/ our Airflow Provider | Census
Sync scheduling shouldn't stress anyone out. That's why we're excited to announce our newest data orchestration improvement: the Airflow Provider.
Census officially SOC 2 Type 2 compliant | Census
We know customer data security is more important than ever. So we're excited to announce we're officially SOC 2 Type 2 compliant.
Announcing trigger syncs via API and dbt Cloud | Census
You shouldn't have to worry about sync scheduling. That's why we're excited to announce trigger syncs via API and dbt Cloud. Free yourself from sync scheduling stress.