Featured Posts

Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Arjit Jaiswal
15 April 2025
Embedded Segment Builder: Powerful audience creation for your platform
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Arjit Jaiswal
7 April 2025
CSV Datasets and fighting rogue data
CSV Datasets and fighting rogue data
Census CSV Datasets give scattered business data a home. Upload, transform, and activate spreadsheet information without coding or engineering resources.
Arjit Jaiswal
3 April 2025
Best Practices
How Pleo Achieved Customer 360 Utopia with HubSpot and Census
Niko Artadi
1 September 2023
Fintech platform Pleo shares how they use HubSpot and Census to create a Customer 360 view to send personalized and compliant marketing communications
Product News
Census Achieves Google Cloud Ready - Cloud SQL Designation
John Bourous
29 August 2023
Census has met a core set of functional and interoperability requirements with its Google Cloud Ready - Cloud SQL designation.
Tutorials
(Pt 2) Right message: Personalizing emails with product usage data in HubSpot
Jeff Sloan
24 August 2023
Data teams can drive revenue by helping marketing teams create sophisticated HubSpot email personalization with product usage data.
Tutorials
(Pt 1) Right person: Targeting active trial users with product data in HubSpot
Jeff Sloan
23 August 2023
Want to demonstrate you can drive revenue as a data team? Help your marketing team target active trial users in their Hubspot campaigns.
Product News
Automate Data Activation Flows with Census Fivetran Sync Triggers
John Bourous
22 August 2023
Empower more real-time use cases with the data warehouse by triggering Census syncs with Fivetran! Our 150+ mutual customers can sync fresh data to 200+ business tools faster than ever.
Best Practices
How ClickUp cut CAC by 50% with first-party data | Census
Jeff Sloan
22 August 2023
With the power of the cloud data warehouse and first-party data, ClickUp's data team cut customer acquisition costs in half.
Best Practices
3 reasons marketers need to care about first-party data | Census
Satya Gadepalli
21 August 2023
The future of marketing is first-party data & promises to deliver better customer experiences, more precise targeting & better campaign ROI.
Product News
Introducing Census on Databricks Partner Connect | Census
John Bourous
15 August 2023
Discover how Census on Databricks Partner Connect streamlines activation use cases on the data lakehouse and can drive revenue for your business.
7 ways to hone your body (and mind) at HubSpot INBOUND 2023 | Census
Satya Gadepalli
11 August 2023
Get fit and energize your mind at HubSpot INBOUND 2023 in Boston. Discover 7 ways to hone your body and explore the city's athletic culture.
Events
8 Must Eat & Drink Spots Near HubSpot INBOUND 2023 | Census
Satya Gadepalli
8 August 2023
Discover the best spots to eat and drink near HubSpot's INBOUND 2023. From seafood to Italian classics, find your new favorites in Boston's Seaport District.