Featured Posts
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
6 December 2024
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
4 December 2024
AI for RevOps: How We Automated Fit Scoring in Salesforce
Learn how to build an automated ICP analysis and account scoring system in an afternoon using Census AI Columns, transforming weeks of work into actionable sales insights.
12 November 2024
Census is the Leader in the new G2 Reverse ETL category
17 August 2022
G2, the world’s largest technology review site, names Census the Leader in the G2 Grid® for Reverse ETL! Reverse ETL was just created as the newest G2 software category, further validating the demand for making data actionable.
Towards Data Contracts with Census: Iterate faster in dbt without breaking business workflows
15 August 2022
Census takes the first step towards enabling Data Contracts for Reverse ETL by integrating with your data CI/CD process. We’re releasing dbt Continuous Integration (CI) Checks to give you an early warning if you're going to break your workflows when you make a change – directly within your GitHub pull request.
Tips for starting your data career | Census
9 August 2022
When starting a data career, you can be overwhelmed by the available options. Stay calm, be confident in your abilities, and always seek out chances to learn.
How Hugo used data to increase conversions with personalized emails | Census
5 August 2022
Hugo, a meeting productivity hub, helps businesses to prepare for meetings, take notes, and simplify meeting workflows for entire teams. Darren Chait, their COO & co-founder, joined us to chat about how he used their data to personalize emails and drive conversions.
Census is a Snowflake Premier Technology Partner for Reverse ETL
4 August 2022
Mutual customers like Canva, TripActions, Figma, and Notion use Census to sync data from Snowflake into the business tools they use every day. Reverse ETL makes it easier than ever to scale the impact of data and analytics. With Census, every team has the data they need to act and automate with confidence.
What's wrong with technical interviews | Census
3 August 2022
Technical interviews should measure a candidate's ability to do the job. But do they really? And how can we fix the interview process so it's better for everyone?
🎆 What’s New in July: Integrations with Jira, Apollo, and Zoho, Reverse ETL use cases for sales, marketing, and product teams
29 July 2022
Rounding up our exciting announcements from July! New integrations with Jira, Apollo, Zoho CRM, and Ortto, plus Reverse ETL use cases for sales, marketing, and product teams.
Census is in HubSpot’s Automation Apps Collection | Census
14 July 2022
Big news! Census was selected to be part of the Automation Apps Collection in HubSpot's App Marketplace, making us one of the featured data sync apps for Marketing teams! Here's what that means.
The official lineup for Summer Community Days, Vol. 1 is here! | Census
12 July 2022
That's right -- our official speaker lineup is here! Here's everything you need to know about the conference, including details on the virtual keynotes, our speaker sessions, workshops, and live happy hours.
How to Move Data from Snowflake to Google Sheets | Census
5 July 2022
With no native integration, you have three options to get your data: Census, a Python script, and manually downloading and importing CSVs.