Featured Posts

Two Ways to Enrich Directly in the Warehouse
Two Ways to Enrich Directly in the Warehouse
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Ellen Perfect
21 February 2025
Understanding Gemini: Costs and Performance vs GPT and Claude
Understanding Gemini: Costs and Performance vs GPT and Claude
See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.
Ellen Perfect
5 February 2025
GPT vs Claude: What's The Best AI Model?
GPT vs Claude: What's The Best AI Model?
Which models are the most performant and cost effective? Which win at what use cases?
Ellen Perfect
27 January 2025
Product News
Towards Data Contracts with Census: Iterate faster in dbt without breaking business workflows
Katy Yuan
15 August 2022
Census takes the first step towards enabling Data Contracts for Reverse ETL by integrating with your data CI/CD process. We’re releasing dbt Continuous Integration (CI) Checks to give you an early warning if you're going to break your workflows when you make a change – directly within your GitHub pull request.
Best Practices
Tips for starting your data career | Census
Nicole Mitich
9 August 2022
When starting a data career, you can be overwhelmed by the available options. Stay calm, be confident in your abilities, and always seek out chances to learn.
Interviews
How Hugo used data to increase conversions with personalized emails | Census
Roslyn Coutinho
5 August 2022
Hugo, a meeting productivity hub, helps businesses to prepare for meetings, take notes, and simplify meeting workflows for entire teams. Darren Chait, their COO & co-founder, joined us to chat about how he used their data to personalize emails and drive conversions.
Product News
Census is a Snowflake Premier Technology Partner for Reverse ETL
Katy Yuan
4 August 2022
Mutual customers like Canva, TripActions, Figma, and Notion use Census to sync data from Snowflake into the business tools they use every day. Reverse ETL makes it easier than ever to scale the impact of data and analytics. With Census, every team has the data they need to act and automate with confidence.
Best Practices
What's wrong with technical interviews | Census
Nicole Mitich
3 August 2022
Technical interviews should measure a candidate's ability to do the job. But do they really? And how can we fix the interview process so it's better for everyone?
Product News
🎆 What’s New in July: Integrations with Jira, Apollo, and Zoho, Reverse ETL use cases for sales, marketing, and product teams
Katy Yuan
29 July 2022
Rounding up our exciting announcements from July! New integrations with Jira, Apollo, Zoho CRM, and Ortto, plus Reverse ETL use cases for sales, marketing, and product teams.
Product News
Census is in HubSpot’s Automation Apps Collection | Census
Tyler Mucci
14 July 2022
Big news! Census was selected to be part of the Automation Apps Collection in HubSpot's App Marketplace, making us one of the featured data sync apps for Marketing teams! Here's what that means.
Events
The official lineup for Summer Community Days, Vol. 1 is here! | Census
Allie Beazell
12 July 2022
That's right -- our official speaker lineup is here! Here's everything you need to know about the conference, including details on the virtual keynotes, our speaker sessions, workshops, and live happy hours.
Tutorials
How to Move Data from Snowflake to Google Sheets | Census
Volodymyr Grin
5 July 2022
With no native integration, you have three options to get your data: Census, a Python script, and manually downloading and importing CSVs.
Tutorials
3 methods for moving data from Snowflake to Slack‍ | Census
Michel Zurkirchen
1 July 2022
Looking to get your data from Snowflake to Slack? Look no further! This tutorial will walk you through 3 methods of syncing data from A to B: one manual method, one method using APIs, and one using Census reverse ETL.