Featured Posts

Two Ways to Enrich Directly in the Warehouse
Two Ways to Enrich Directly in the Warehouse
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Ellen Perfect
21 February 2025
Understanding Gemini: Costs and Performance vs GPT and Claude
Understanding Gemini: Costs and Performance vs GPT and Claude
See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.
Ellen Perfect
5 February 2025
GPT vs Claude: What's The Best AI Model?
GPT vs Claude: What's The Best AI Model?
Which models are the most performant and cost effective? Which win at what use cases?
Ellen Perfect
27 January 2025
Product News
Census Sync: What's New in June
Katy Yuan
30 June 2022
We're recapping our exciting announcements in June! Don't forget to register for Summer Community Days, and check out our partnership with Help Scout, support for Microsoft Azure, Snowflake Stream Triggers, sync.new, and more integrations.
Best Practices
What is dbt? An explanation for everyone. | Census
Madison Schott
29 June 2022
Have you heard your data teams chatting about dbt, but when you ask them to explain it to you, you're at a loss? We've got just what you need: An easily digestible guide to dbt that even non-technical folks can understand.
Product News
Census and Help Scout partnership: Sync trusted data to delight customers and proactively reduce churn
Katy Yuan
29 June 2022
We're thrilled to announce our partnership with Help Scout! Together, Census + Help Scout is the easiest way for customer success teams to do more with their data.
Product News
Your one-stop-shop to modern data news: The Operator | Census
Allie Beazell
28 June 2022
Welcome to the official Operational Analytics blog, The Operator. Enjoy all of our carefully curated technical and product content with a better UI, so you and your team can find all the information you need to grow your data knowledge base.
Product News
Support for Azure Synapse and Microsoft Dynamics 365 | Census
Katy Yuan
24 June 2022
We’re excited to announce support for Azure Synapse, Microsoft’s cloud data platform, as well as an integration with Microsoft Dynamics 365. Now, customers can sync their source of truth to their CRM or any other business tool.
Best Practices
Break free from the precision prison | Census
Nicole Mitich
17 June 2022
Hot take: The warm and fuzzy feeling that comes with precise numbers is all in your head. To stay ahead, you need to embrace the unknown.
Product News
Census Services Partner Program: Grow your business with rETL | Census
Katy Yuan
15 June 2022
We’ve officially launched our Services Partner Program! We're adding even more value to our existing technology partners to help their organizations get the most out of Census.
Product News
Sync Snowflake data continuously with Snowflake Stream Triggers | Census
Katy Yuan
13 June 2022
We’re excited to announce support for Snowflake Stream Triggers! They kick off a reverse ETL sync only when your data changes, saving customers' time and credits.
Product News
Enjoy 2 days of data learning at Summer Community Days | Census
Allie Beazell
10 June 2022
Looking to sharpen your data skills, share your knowledge & meet more awesome data people IRL? Join us for Summer Community Days July 28 & 29.
Best Practices
The most important part of your planning | Census
Nicole Mitich
7 June 2022
You can't predict the future, but the act of planning isn't worthless. After all, the value is in the journey, not the destination.