Featured Posts
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
AI for RevOps: How We Automated Fit Scoring in Salesforce
Learn how to build an automated ICP analysis and account scoring system in an afternoon using Census AI Columns, transforming weeks of work into actionable sales insights.
How to perform HubSpot bulk updates | Census
Stuck in the time-consuming process of performing manual updates to HubSpot data? There's a better way: bulk updates.
DevOps vs. DataOps: Taking the Dev World into Data | Census
DevOps, DataOps... What's the difference? Find out what framework you need and how you can use lessons from the dev world in the data universe.
How the public sector influences ClickUp's data | Census
Don't suffer from "choice paralysis." The public sector's streamlined data project process can help us all make decisions more intentionally.
New in April: Looker, Postgres, Google Analytics, Mixpanel’s PLG strategy, and G2 rewards!
Some xciting announcements for April: Using Looker Looks as models, new integrations w/ Google Analytics + Postgres (as a destination), and Mixpanel’s PLG story!
New to dbt? It can change your data game. | Census
There are a lot of misconceptions about dbt. Learn about everything dbt is, its benefits, how it works, and how to build your very own model.
How to Move Data from Snowflake to Pipedrive (with Examples)
Need to move data from Snowflake to Pipedrive? This is the trick to moving your data from one tool to another, with examples accompanied by screenshots.
Persuasive data: Don't focus on the right answer | Census
Being right isn't the only thing that matters. Boris Jabes and Benn Stancil define what's actually most important in the data world: confidence.
Decisions: it's time data teams got a seat at the revenue table
Traditional data teams make dashboards that influence decisions, but it's time to challenge that typical structure to make room for innovation.
Sync your data from Snowflake to NetSuite | Census
Need to sync data from Snowflake to NetSuite? Here's the trick to getting your data from one destination to another, manually and automatically.
Census + Google Analytics: Sync data to custom dimensions for revenue attribution
Integrating metrics across marketing tools is hard, but it doesn't have to be. With Census + Google Analytics, you can evaluate marketing channel effectiveness, attribute user properties to revenue, and iterate faster with ads.