Featured Posts

Two Ways to Enrich Directly in the Warehouse
Two Ways to Enrich Directly in the Warehouse
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Ellen Perfect
21 February 2025
Understanding Gemini: Costs and Performance vs GPT and Claude
Understanding Gemini: Costs and Performance vs GPT and Claude
See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.
Ellen Perfect
5 February 2025
GPT vs Claude: What's The Best AI Model?
GPT vs Claude: What's The Best AI Model?
Which models are the most performant and cost effective? Which win at what use cases?
Ellen Perfect
27 January 2025
Best Practices
In context: Answer data questions that aren't asked | Census
Nicole Mitich
3 June 2022
Does your data have the proper context? Contextualizing your data aligns your business teams and drives real, measurable impact.
Best Practices
Growing pains: Moving from DIY to the MDS | Census
Nicole Mitich
2 June 2022
Are you stuck with a DIY infrastructure stopgap? Snowplow, Brooklyn Data Co, join us to share why they think it's a waste of your team's time.
Best Practices
Serious about rETL? You need data observability too | Census
31 May 2022
Is your data reliable? Learn about data observability, how it reduces downtime, and why data observability + rETL are better together.
Product News
New in May: Observability tools, Access controls, & Summer of Data! | Census
Katy Yuan
31 May 2022
A roundup of May's releases and events, including Sync with Confidence observability tools, role-based access controls, Summer of Data swag, + more!
Product News
Access Controls: Flexible governance and collaboration for Operational Analytics | Census
Katy Yuan
25 May 2022
Role-based access controls are now available in Census! Admins can swiftly assign user roles to enable secure access to sensitive data, empowering better collaboration between data & ops.
Best Practices
Time series analysis + simple exponential smoothing in Python
Terence Shin
24 May 2022
Are you optimizing your business predictions? With time series and exponential smoothing, you can place emphasis on more recent observations.
Product News
Sync with Confidence: Stay ahead of data surprises w/ warehouse-centric observability for rETL | Census
Katy Yuan
12 May 2022
An entire set of warehouse-centric observability capabilities that ensure data quality for rETL, so data teams can sync data into their downstream business tools with confidence.
Tutorials
How to move data from Snowflake to Facebook Ads | Census
Michel Zurkirchen
11 May 2022
Need to sync data from Snowflake to Facebook Ads? Look no further. We have three methods for moving your data from here to there in a snap.
Tutorials
How to perform HubSpot bulk updates | Census
Ayooluwa Adekunle
10 May 2022
Stuck in the time-consuming process of performing manual updates to HubSpot data? There's a better way: bulk updates.
Best Practices
DevOps vs. DataOps: Taking the Dev World into Data | Census
Alexandre Couëdelo
5 May 2022
DevOps, DataOps... What's the difference? Find out what framework you need and how you can use lessons from the dev world in the data universe.