Featured Posts

Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Katy Yuan
6 December 2024
Build a churn prevention campaign for Braze using AI
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
Ellen Perfect
4 December 2024
AI for RevOps: How We Automated Fit Scoring in Salesforce
AI for RevOps: How We Automated Fit Scoring in Salesforce
Learn how to build an automated ICP analysis and account scoring system in an afternoon using Census AI Columns, transforming weeks of work into actionable sales insights.
Julie Beynon
12 November 2024
Product News
Census vs Hightouch: Census reverse ETL 87x faster for CRMs
Brad Buda
15 December 2021
In part three of our reverse ETL benchmark series, we're focused on CRM syncs and why speed matters for the tools sales and marketing rely on.
Product News
Census vs Hightouch: Census 89x faster for marketing syncs
Brad Buda
1 December 2021
In part two of our benchmark series, we take a look at how Census vs Hightouch compare for popular marketing data use cases.
Tutorials
How to Connect Snowflake with Python (Jupyter) Tutorial | Census
Parker Rogers
30 November 2021
In this end-to-end example, you'll learn how to query Snowflake with Python and manipulate the data in a Jupyter notebook. `pip install snowflake-connector-python` and get started!
Product News
Census Sync: What's new in November
Roslyn Coutinho
22 November 2021
This month in Census sync: A spread of new connectors that will rival your Thanksgiving feast. Check out everything new in November. 🦃
Product News
Census vs Hightouch Reverse ETL Benchmark: Census 44x faster
Brad Buda
17 November 2021
In part 1 of our benchmark series measuring reverse ETL performance, we focused on how Census stacks up against Hightouch for event syncs.
Tutorials
Connect to BigQuery with the Python API Client + Example Script | Census
Khalif Cooper
16 November 2021
Get started with the BigQuery API in this step-by-step tutorial! You’ll learn how to set up the BigQuery API Client, query your data, and send it to Google Cloud Storage as a CSV file.
Product News
Census & Gainsight: Deliver better customer outcomes
Sylvain Giuliani
16 November 2021
Sync customer data to Gainsight to improve the life of your cs teams and drive more revenue by creating more conversations based on timely data.
Tutorials
Load data from Snowflake to Hubspot
Parker Rogers
10 November 2021
Want to move your data from Snowflake to Hubspot? Check out these step-by-step methods to learn how to get your data from A to B.
Best Practices
Batch vs. event-driven operational analytics | Census
Sarah Krasnik
9 November 2021
Stuck between batch and event-driven systems? Need some help deciding which is best for your use case? Here's a guide to make it easier.
Best Practices
A starter guide to reverse ETL with Census | Census
Parker Rogers
4 November 2021
New to Census and reverse ETL? Don't go it alone, check out this guide to make the most of your onboarding experience.