Featured Posts

Two Ways to Enrich Directly in the Warehouse
Two Ways to Enrich Directly in the Warehouse
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Ellen Perfect
21 February 2025
Understanding Gemini: Costs and Performance vs GPT and Claude
Understanding Gemini: Costs and Performance vs GPT and Claude
See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.
Ellen Perfect
5 February 2025
GPT vs Claude: What's The Best AI Model?
GPT vs Claude: What's The Best AI Model?
Which models are the most performant and cost effective? Which win at what use cases?
Ellen Perfect
27 January 2025
Product News
Fivetran partnership: Completing the OA loop | Census
Sylvain Giuliani
16 February 2021
From day one, we’ve been working with Fivetran. That's why we couldn’t be happier to have an official partnership with them. 🎉
Product News
Census + Databricks = OA | Census
Boris Jabes
11 February 2021
We're happy to announce that Databricks is now a source! Start sending your data from Databricks to your go-to-market tools with a Census free 14 day trial.
Best Practices
What is OA? | Census
Boris Jabes
10 February 2021
There's a better way to understand your data. Operational analytics drives action by automatically delivering real-time data to the exact place it’ll be most useful.
Best Practices
How to get C-level buy-in on your data team | Census
Sylvain Giuliani
9 February 2021
It's no secret that data teams find it hard to get a seat at the table in nominally “data-driven” companies. Why? This is one question among several we set out to answer.
Product News
We're now SOC 2 compliant | Census
Brad Buda
4 February 2021
We know data security is important to you -- and it should be! So we set out on a mission to make sure our infrastructure is completely secure for our customers. Great news: We're now SOC 2 Type 1 compliant!
Best Practices
Why dbt is disrupting ETL & ELT | Census
Sylvain Giuliani
2 February 2021
Have you started using dbt? If not, here's the TLDR: It's a new tool that is 100x better than your existing ELT process. Learn how it makes ELT better and how easy it is to get started
Best Practices
Turning event data into actionable data | Census
Sylvain Giuliani
29 January 2021
Sure, you may have been tracking event data for some time now, but what should you do with that data besides creating pretty timelines and some basic automation? It's time to transform that data and put it to work
Tutorials
Your guide to revenue cohort analysis | Census
Sylvain Giuliani
19 January 2021
Gather insights pertaining to customer churn, lifetime value, product engagement, stickiness, and more with cohort analysis in SQL.
Best Practices
Why you should choose Snowflake over Redshift | Census
Sylvain Giuliani
11 January 2021
In the market to buy a Cloud warehouse? Look no further than Snowflake. Of course, there are other options, but here's the secret: Snowflake is currently the best. Here's why.
Best Practices
CDP or Data Warehouse? The best CDP is already in your DW | Census
Sylvain Giuliani
5 January 2021
Looking for a CDP? You probably have one that you're not using just wasting away in your data warehouse. Save yourself the money (and headache) by re-using your data warehouse.