Featured Posts
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
CSV Datasets and fighting rogue data
Census CSV Datasets give scattered business data a home. Upload, transform, and activate spreadsheet information without coding or engineering resources.
Cambrian data explosion: The current state of data | Census
What did you miss from day one of 2021's Operational Analytics Conference? Check out what we had to say about modern data.
Building a data-driven culture | Census
Come one, come all -- we've got a recap of day two of the 2021 Operational Analytics Conference. Learn all about how to build a data-driven culture.
Data careers: How to build and lead modern data teams
Did you catch day four of the 2021 Operational Analytics Conference? Here's the gist: We covered all things surrounding data careers -- and we've got the recap here for you!
Data disasters: Untold disaster stories | Census
Were you there for day three of the 2021 Operational Analytics Conference? Whether you want to revisit the data disasters we chatted about, or you just missed them the first time around, this is just what you need.
Data trends to be aware of
We’ve identified a few trends in the world of data and tried to draw out some useful takeaways from 2020. Of course, take these trends with a grain of salt. After all, trends are always changing.
Front connector: A customer profile backed by your warehouse | Census
Today, we've officially launched our Front Connector. It's now available directly in your Front application!
How lean e-commerce data teams prove their value | Census
The value of a data team is to make the company data-driven because data makes sure people are empowered to make the right decisions. That's exactly why data is a "people problem."
Data industry facts according to Jamie Quint | Census
During the conversation about what’s possible, there is a clear gap in the ideal analytics stack. It simply hasn’t been filled yet -- and a new responsibility placed on data teams that are still being defined.
Mixpanel: Enabling interactive analysis by enriching user profiles | Census
With Census & Mixpanel, opportunities are endless. Product teams can now analyze trusted data from the company’s source of truth within all of Mixpanel’s interactive reports.
Introduction to Marketing Attribution Modeling (with Examples) | Census
Attribution modeling opens lots of doors for marketers, allowing them to have a better understanding of the effectiveness of their marketing channels. In turn, they can optimize their sales funnels to bring in new sales and improve customer experiences.