Featured Posts

Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution: Golden records for your data ecosystem
Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.
Arjit Jaiswal
15 April 2025
Embedded Segment Builder: Powerful audience creation for your platform
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
Arjit Jaiswal
7 April 2025
CSV Datasets and fighting rogue data
CSV Datasets and fighting rogue data
Census CSV Datasets give scattered business data a home. Upload, transform, and activate spreadsheet information without coding or engineering resources.
Arjit Jaiswal
3 April 2025
Best Practices
Writing Better prompts for AI tools
Ellen Perfect
5 September 2024
Use AI to create a fully automated sales outbound
Best Practices
How the Data Warehouse helps you meet GDPR Compliance
Katy Yuan
4 September 2024
Data warehouse features like access controls, encryption, and data masking ensure GDPR compliance when paired with a secure data activation platform
Engineering
Apache Iceberg 101: The Table Format Reshaping Data Lakes
Sean Lynch
4 September 2024
Learn why Apache Iceberg separation of storage and compute is revolutionizing data architecture.
Tutorials
Using SQL to create segments based on geo locations
Sean Lynch
30 August 2024
Census Audience Hub is built from the ground up to run on your data warehouse, so you can directly write SQL to create segments in addition to using the UI
Product News
Introducing Sync Tracking: Enhanced Data Observability and Debugging
Arjit Jaiswal
30 August 2024
Sync Tracking is a powerful new feature in the Observability Toolkit that provides row-level visibility into every record synced in the last 14 days
Product News
Announcing Observability Lake: Extend Your Sync Data Retention and Gain Deeper Insights
Arjit Jaiswal
29 August 2024
Observability Lake allows you to use your own cloud storage to retain data, providing extensive historical records and complete visibility into all sync data
Product News
Announcing AI Columns: Clean, Categorize and Enrich in Seconds
Ellen Perfect
21 August 2024
Write AI-powered columns to your warehouse without code
Product News
Introducing Template Workspaces for Workspace Multi-Tenancy in Census Embedded
Arjit Jaiswal
15 August 2024
Features to help you securely manage and monitor data flows across multiple external partner organizations
Best Practices
Welcome aboard – How can you accelerate SaaS onboarding?
Katy Yuan
14 August 2024
Providing seamless integrations to your customers' existing tech stack is one of the best ways to get customers onboarded quickly and see the value of your platform.
Product News
Avoid the Embedded iPaaS Trap
Arjit Jaiswal
13 August 2024
Embedded iPaaS comes with scalability, reliability, and maintenance issues that lead to a loss of trust in your business. Census Embedded promises a better way to provide integrations.