Featured Posts
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
AI for RevOps: How We Automated Fit Scoring in Salesforce
Learn how to build an automated ICP analysis and account scoring system in an afternoon using Census AI Columns, transforming weeks of work into actionable sales insights.
Announcing General Availability of Real-Time Reverse ETL, with Confluent Cloud and Apache Kafka® as sources
Live Syncs activate from real-time streaming data sources with sub-second latency to unlock new high-speed use cases
Architecting Multi-tenant Data Integrations with Census Embedded
Maintaining data isolation is critical in building multi-tenant applications. Use Census Embedded and your Data Warehouse to build multi-tenant integrations.
Warehouse-Managed Audiences: Enabling data teams to manage audiences programmatically from the warehouse
Enterprise data teams can define audiences in version-controlled SQL, then import them into Census Audience Hub
Announcing our Metaplane Integration: Understand how silent data bugs impact Reverse ETL Destinations
Metaplane helps Census customers proactively understand when data issues arise.
2024 Predictions for AI, Cloud Data, and Composability with Scott Brinker, Darrell Alfonso, Boris Jabes, and Phil Gamache
2024 Predictions for AI, Cloud Data, and Composability with Scott Brinker, Darrell Alfonso, Boris Jabes, and Phil Gamache
Activate Your Audiences Faster with One-Click Audiences
Marketers can instantly create and activate audiences across channels with a single click within Census Audience Hub
Announcing Census Embedded: Seamlessly embed Reverse ETL in your platform or product
Census Embedded Reverse ETL enables developers to offer the most powerful and reliable data integration capabilities within their customer-facing applications easily and securely.
Supercharging Braze Campaigns and Optimizing API Costs with Census
Census maximizes the value of Braze by optimizing API costs, activating real-time journeys, and ensuring data security.
Leveraging Census to accelerate Braze projects, in partnership with Massive Rocket
3x faster time-to-value & better business outcomes with Massive Rocket, a top global Braze consultancy.
Announcing Live Syncs: Bringing Real-Time to the Data Warehouse
Census combines high-speed events with high-quality warehouse data to trigger personalized engagement within seconds. The real-time Composable CDP is finally here.