Featured Posts

Introducing Census SaaS Datasets: Connect, Transform, and Activate Your SaaS Data
Introducing Census SaaS Datasets: Connect, Transform, and Activate Your SaaS Data
Get quality data faster by connecting any SaaS app to your modeling and enrichment tools
Ellen Perfect
12 March 2025
Why we chose Iceberg as the foundation for Census Store
Why we chose Iceberg as the foundation for Census Store
Why Iceberg makes object storage work, and how we're making Census more efficient with Census store
Ellen Perfect
11 March 2025
Two Ways to Enrich Directly in the Warehouse
Two Ways to Enrich Directly in the Warehouse
Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
Ellen Perfect
21 February 2025
Product News
PacSun Adopts Census Embedded in SoundCommerce
Katy Yuan
22 July 2024
PacSun’s marketing teams now have the ability to fully transform, govern, and activate data through campaign automation to better engage and serve PacSun customers
Product News
Census Acquires Fulcrum to Enhance AI-First Data Collaboration and Modeling
Boris Jabes
17 July 2024
Our strategic acquisition of Fulcrum represents our commitment to our mission to build a trusted data layer for data & business teams to collaborate
Product News
Census Computed Columns: Last Mile Data Transformation Made Simple
Sylvain Giuliani
13 June 2024
Computed Columns make last mile transformations easy, with or without code, while still being fully governed and observable
Product News
Census is Snowflake's Marketing Application Partner of the Year 2024
Katy Yuan
4 June 2024
Census was recognized for its unique innovations in real-time data syncing and no-code marketing activation for 130+ joint customers
Tutorials
Transforming data Before Syncing with Census Datasets
Sylvain Giuliani
29 May 2024
Transform and activate your data seamlessly with Census Datasets. Learn how to create, segment, and sync audiences across multiple platforms effortlessly.
Product News
Census Datasets: The first step toward collaborative data transformation
Sylvain Giuliani
29 May 2024
Datasets create a shared, singular view of trusted data that simplifies data exploration and modeling, helping every user reduce the stress of data management
Product News
Introducing Embedded Reverse ETL Syncs, the future of SaaS integrations
Sean Lynch
22 May 2024
The ability to embed Census's best-in-class Reverse ETL sync UI into any application helps companies share data with external customers and rapidly ship & maintain integrations
What Is an ETL Pipeline?
Satya Gadepalli
7 May 2024
Learn all about ETL pipelines and their role in data processing. Understand how they are built, how they work, and their distinction from data pipelines.
Customer Stories
Built With Census Embedded: Labelbox Becomes Data Warehouse-Native
Jeff Sloan
8 April 2024
Labelbox imports data from data warehouses 24/7 for its customers, powered by Census Embedded
Best Practices
Keeping Data Private with the Composable CDP
Sean Lynch
5 April 2024
Composing a CDP on your data warehouse benefits from richer privacy, security, and governance controls