Featured Posts
Two Ways to Enrich Directly in the Warehouse
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Copy our SQL to enrich data directly in your warehouse, or try it via our HTTP enrichment protocol.
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21 February 2025
Understanding Gemini: Costs and Performance vs GPT and Claude
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See how Gemini's flash and pro models measure up against GPT and Claude, and understand which ones to use for which tasks.
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5 February 2025
GPT vs Claude: What's The Best AI Model?
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Which models are the most performant and cost effective? Which win at what use cases?
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27 January 2025
What Is an ETL Pipeline?
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7 May 2024
Learn all about ETL pipelines and their role in data processing. Understand how they are built, how they work, and their distinction from data pipelines.
Built With Census Embedded: Labelbox Becomes Data Warehouse-Native
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8 April 2024
Labelbox imports data from data warehouses 24/7 for its customers, powered by Census Embedded
Keeping Data Private with the Composable CDP
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5 April 2024
Composing a CDP on your data warehouse benefits from richer privacy, security, and governance controls
Sync data 100x faster on Snowflake with Census Live Syncs
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27 March 2024
Announcing the fastest-ever data activation on Snowflake, 100x faster and 100x cheaper than traditional Reverse ETL
How Retail Brands Should Implement Real-Time Data Platforms To Drive Revenue
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27 March 2024
Retail brands need to embrace a new era of customer data technology to drive the most personalized and timely engagement
Our app has a new homepage
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26 February 2024
Announcing Census's new app homepage, offering a comprehensive overview of sync activity to help you detect and resolve issues across the whole system!
What is Master Data Management: Successes, Strategies, and the impact of AI
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16 February 2024
Learn what is Master Data Management and how it improves data quality, contribute to your AI Strategy and learn from success stories.
The First Real-Time Composable CDP with Materialize and Census Live Syncs
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25 January 2024
Together, Materialize and Census empower every business team to activate their real-time data faster and easier than ever before.
Monitor and optimize Match Rates across all your ad platforms in Census Audience Hub
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19 January 2024
View matched audience size and match rate for every ad platform all in one place, to understand if ads are successfully reaching your target audiences