Featured Posts

Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census AI Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Katy Yuan
6 December 2024
Build a churn prevention campaign for Braze using AI
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
Ellen Perfect
4 December 2024
AI for RevOps: How We Automated Fit Scoring in Salesforce
AI for RevOps: How We Automated Fit Scoring in Salesforce
Learn how to build an automated ICP analysis and account scoring system in an afternoon using Census AI Columns, transforming weeks of work into actionable sales insights.
Julie Beynon
12 November 2024

Posts about : Best Practices (2)

Best Practices (2)
Architecting Multi-tenant Data Integrations with Census Embedded
Sean Lynch
12 January 2024
Maintaining data isolation is critical in building multi-tenant applications. Use Census Embedded and your Data Warehouse to build multi-tenant integrations.
Best Practices (2)
Supercharging Braze Campaigns and Optimizing API Costs with Census
Katy Yuan
8 November 2023
Census maximizes the value of Braze by optimizing API costs, activating real-time journeys, and ensuring data security.
Best Practices (2)
Leveraging Census to accelerate Braze projects, in partnership with Massive Rocket
Tyler Mucci
18 October 2023
3x faster time-to-value & better business outcomes with Massive Rocket, a top global Braze consultancy.
Best Practices (2)
Announcing Live Syncs: Bringing Real-Time to the Data Warehouse
Dominic Crosby
16 October 2023
Census combines high-speed events with high-quality warehouse data to trigger personalized engagement within seconds. The real-time Composable CDP is finally here.
Best Practices (2)
(Pt 3) Right time: Triggering time-sensitive emails with event data in HubSpot
Jeff Sloan
26 September 2023
Increase revenue by sending HubSpot emails at a relevant time using data in your data warehouse.
Best Practices (2)
22 Best Composable Marketing Tools: 2023 Modern Marketing Stack
Katy Yuan
14 September 2023
How to build your Composable Marketing Stack with companies identified in Snowflake's 2023 Modern Marketing Data Stack report
Best Practices (2)
How Pleo Achieved Customer 360 Utopia with HubSpot and Census
Niko Artadi
1 September 2023
Fintech platform Pleo shares how they use HubSpot and Census to create a Customer 360 view to send personalized and compliant marketing communications
Best Practices (2)
How ClickUp cut CAC by 50% with first-party data | Census
Jeff Sloan
22 August 2023
With the power of the cloud data warehouse and first-party data, ClickUp's data team cut customer acquisition costs in half.
Best Practices (2)
3 reasons marketers need to care about first-party data | Census
Satya Gadepalli
21 August 2023
The future of marketing is first-party data & promises to deliver better customer experiences, more precise targeting & better campaign ROI.
Best Practices (2)
The Modern Data Stack for Retail and E-commerce | Census
John Bourous
3 August 2023
Discover how the Modern Data Stack and Hiflylabs empowers retailers to conquer data challenge and boost operational efficiency.