Featured Posts
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
Introducing Sync Tracking: Enhanced Data Observability and Debugging
Sync Tracking is a powerful new feature in the Observability Toolkit that provides row-level visibility into every record synced in the last 14 days
Announcing Observability Lake: Extend Your Sync Data Retention and Gain Deeper Insights
Observability Lake allows you to use your own cloud storage to retain data, providing extensive historical records and complete visibility into all sync data
Announcing Live Syncs: Bringing Real-Time to the Data Warehouse
Census combines high-speed events with high-quality warehouse data to trigger personalized engagement within seconds. The real-time Composable CDP is finally here.
(Pt 3) Right time: Triggering time-sensitive emails with event data in HubSpot
Increase revenue by sending HubSpot emails at a relevant time using data in your data warehouse.
22 Best Composable Marketing Tools: 2023 Modern Marketing Stack
How to build your Composable Marketing Stack with companies identified in Snowflake's 2023 Modern Marketing Data Stack report
How Pleo Achieved Customer 360 Utopia with HubSpot and Census
Fintech platform Pleo shares how they use HubSpot and Census to create a Customer 360 view to send personalized and compliant marketing communications
How ClickUp cut CAC by 50% with first-party data | Census
With the power of the cloud data warehouse and first-party data, ClickUp's data team cut customer acquisition costs in half.
3 reasons marketers need to care about first-party data | Census
The future of marketing is first-party data & promises to deliver better customer experiences, more precise targeting & better campaign ROI.
The Modern Data Stack for Retail and E-commerce | Census
Discover how the Modern Data Stack and Hiflylabs empowers retailers to conquer data challenge and boost operational efficiency.
Don’t Let Your CDP's Data Model Be Your Downfall | Census
Is there a more efficient way to leverage the power of CDPs without falling into the repetitive cycle of data modeling? You betcha. In this blog, we're laying it all out on the table.
Customer 360 myths | Census
Believe it or not, you may be thinking about a Customer 360 wrong. So, we're debunking common myths about its complexity and resource demands. Here's the truth about the elusive Customer 360.
6 CDP Identity Resolution Mistakes (And How to Stay Clear)
Here's how to sidestep the 6 most common pitfalls in identity resolution. #1: Disregard for data privacy #2: Ignoring offline data #3: Inadequate data management and more.