Featured Posts
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
Introducing Sync Tracking: Enhanced Data Observability and Debugging
Sync Tracking is a powerful new feature in the Observability Toolkit that provides row-level visibility into every record synced in the last 14 days
Announcing Observability Lake: Extend Your Sync Data Retention and Gain Deeper Insights
Observability Lake allows you to use your own cloud storage to retain data, providing extensive historical records and complete visibility into all sync data
Tips for starting your data career | Census
When starting a data career, you can be overwhelmed by the available options. Stay calm, be confident in your abilities, and always seek out chances to learn.
What's wrong with technical interviews | Census
Technical interviews should measure a candidate's ability to do the job. But do they really? And how can we fix the interview process so it's better for everyone?
What is dbt? An explanation for everyone. | Census
Have you heard your data teams chatting about dbt, but when you ask them to explain it to you, you're at a loss? We've got just what you need: An easily digestible guide to dbt that even non-technical folks can understand.
Break free from the precision prison | Census
Hot take: The warm and fuzzy feeling that comes with precise numbers is all in your head. To stay ahead, you need to embrace the unknown.
The most important part of your planning | Census
You can't predict the future, but the act of planning isn't worthless. After all, the value is in the journey, not the destination.
In context: Answer data questions that aren't asked | Census
Does your data have the proper context? Contextualizing your data aligns your business teams and drives real, measurable impact.
Growing pains: Moving from DIY to the MDS | Census
Are you stuck with a DIY infrastructure stopgap? Snowplow, Brooklyn Data Co, join us to share why they think it's a waste of your team's time.
Serious about rETL? You need data observability too | Census
Is your data reliable? Learn about data observability, how it reduces downtime, and why data observability + rETL are better together.
Time series analysis + simple exponential smoothing in Python
Are you optimizing your business predictions? With time series and exponential smoothing, you can place emphasis on more recent observations.
DevOps vs. DataOps: Taking the Dev World into Data | Census
DevOps, DataOps... What's the difference? Find out what framework you need and how you can use lessons from the dev world in the data universe.