Featured Posts
Embedded Segment Builder: Powerful audience creation for your platform
Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.
CSV Datasets and fighting rogue data
Census CSV Datasets give scattered business data a home. Upload, transform, and activate spreadsheet information without coding or engineering resources.
Introducing Census SaaS Datasets: Connect, Transform, and Activate Your SaaS Data
Get quality data faster by connecting any SaaS app to your modeling and enrichment tools
The most important part of your planning | Census
You can't predict the future, but the act of planning isn't worthless. After all, the value is in the journey, not the destination.
In context: Answer data questions that aren't asked | Census
Does your data have the proper context? Contextualizing your data aligns your business teams and drives real, measurable impact.
Growing pains: Moving from DIY to the MDS | Census
Are you stuck with a DIY infrastructure stopgap? Snowplow, Brooklyn Data Co, join us to share why they think it's a waste of your team's time.
Serious about rETL? You need data observability too | Census
Is your data reliable? Learn about data observability, how it reduces downtime, and why data observability + rETL are better together.
Time series analysis + simple exponential smoothing in Python
Are you optimizing your business predictions? With time series and exponential smoothing, you can place emphasis on more recent observations.
DevOps vs. DataOps: Taking the Dev World into Data | Census
DevOps, DataOps... What's the difference? Find out what framework you need and how you can use lessons from the dev world in the data universe.
How the public sector influences ClickUp's data | Census
Don't suffer from "choice paralysis." The public sector's streamlined data project process can help us all make decisions more intentionally.
New to dbt? It can change your data game. | Census
There are a lot of misconceptions about dbt. Learn about everything dbt is, its benefits, how it works, and how to build your very own model.
Persuasive data: Don't focus on the right answer | Census
Being right isn't the only thing that matters. Boris Jabes and Benn Stancil define what's actually most important in the data world: confidence.
Decisions: it's time data teams got a seat at the revenue table
Traditional data teams make dashboards that influence decisions, but it's time to challenge that typical structure to make room for innovation.