Featured Posts
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
Introducing Sync Tracking: Enhanced Data Observability and Debugging
Sync Tracking is a powerful new feature in the Observability Toolkit that provides row-level visibility into every record synced in the last 14 days
Announcing Observability Lake: Extend Your Sync Data Retention and Gain Deeper Insights
Observability Lake allows you to use your own cloud storage to retain data, providing extensive historical records and complete visibility into all sync data
Census Acquires Fulcrum to Enhance AI-First Data Collaboration and Modeling
Our strategic acquisition of Fulcrum represents our commitment to our mission to build a trusted data layer for data & business teams to collaborate
Census Computed Columns: Last Mile Data Transformation Made Simple
Computed Columns make last mile transformations easy, with or without code, while still being fully governed and observable
Census is Snowflake's Marketing Application Partner of the Year 2024
Census was recognized for its unique innovations in real-time data syncing and no-code marketing activation for 130+ joint customers
Census Datasets: The first step toward collaborative data transformation
Datasets create a shared, singular view of trusted data that simplifies data exploration and modeling, helping every user reduce the stress of data management
Introducing Embedded Reverse ETL Syncs, the future of SaaS integrations
The ability to embed Census's best-in-class Reverse ETL sync UI into any application helps companies share data with external customers and rapidly ship & maintain integrations
Sync data 100x faster on Snowflake with Census Live Syncs
Announcing the fastest-ever data activation on Snowflake, 100x faster and 100x cheaper than traditional Reverse ETL
Our app has a new homepage
Announcing Census's new app homepage, offering a comprehensive overview of sync activity to help you detect and resolve issues across the whole system!
The First Real-Time Composable CDP with Materialize and Census Live Syncs
Together, Materialize and Census empower every business team to activate their real-time data faster and easier than ever before.
Monitor and optimize Match Rates across all your ad platforms in Census Audience Hub
View matched audience size and match rate for every ad platform all in one place, to understand if ads are successfully reaching your target audiences