Featured Posts
Unlock Hidden Revenue with AI-Powered Upsell Scoring and Census GPT Columns
How to use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels
Build a churn prevention campaign for Braze using AI
Learn how to build a churn prevention campaign in Braze powered by AI
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
The First Real-Time Composable CDP with Materialize and Census Live Syncs
Together, Materialize and Census empower every business team to activate their real-time data faster and easier than ever before.
Monitor and optimize Match Rates across all your ad platforms in Census Audience Hub
View matched audience size and match rate for every ad platform all in one place, to understand if ads are successfully reaching your target audiences
Announcing General Availability of Real-Time Reverse ETL, with Confluent Cloud and Apache Kafka® as sources
Live Syncs activate from real-time streaming data sources with sub-second latency to unlock new high-speed use cases
Warehouse-Managed Audiences: Enabling data teams to manage audiences programmatically from the warehouse
Enterprise data teams can define audiences in version-controlled SQL, then import them into Census Audience Hub
Announcing our Metaplane Integration: Understand how silent data bugs impact Reverse ETL Destinations
Metaplane helps Census customers proactively understand when data issues arise.
Activate Your Audiences Faster with One-Click Audiences
Marketers can instantly create and activate audiences across channels with a single click within Census Audience Hub
Announcing Census Embedded: Seamlessly embed Reverse ETL in your platform or product
Census Embedded Reverse ETL enables developers to offer the most powerful and reliable data integration capabilities within their customer-facing applications easily and securely.
Leveraging Census to accelerate Braze projects, in partnership with Massive Rocket
3x faster time-to-value & better business outcomes with Massive Rocket, a top global Braze consultancy.
Announcing Live Syncs: Bringing Real-Time to the Data Warehouse
Census combines high-speed events with high-quality warehouse data to trigger personalized engagement within seconds. The real-time Composable CDP is finally here.
Announcing: Partner-Built Destinations
Census provides turnkey data warehouse integrations for SaaS applications