Featured Posts
Census Entity Resolution: Golden records for your data ecosystem

Census Entity Resolution eliminates duplicate records across your data ecosystem, creating golden records that power all your business applications.

15 April 2025
Embedded Segment Builder: Powerful audience creation for your platform

Census's Embedded Segment Builder lets your customers create powerful audience segments and activate them across 200+ integrations.

7 April 2025
CSV Datasets and fighting rogue data

Census CSV Datasets give scattered business data a home. Upload, transform, and activate spreadsheet information without coding or engineering resources.

3 April 2025
Posts about : Product News (3)
Introducing the Universal Data Platform

23 July 2024
The universal data platform allows teams to activate, transform, and govern trusted data - internally and externally.
Toward a Universal Data Platform

23 July 2024
The current process for building models is broken - a universal data platform makes this faster and more secure.
PacSun Adopts Census Embedded in SoundCommerce

22 July 2024
PacSun’s marketing teams now have the ability to fully transform, govern, and activate data through campaign automation to better engage and serve PacSun customers
Census Acquires Fulcrum to Enhance AI-First Data Collaboration and Modeling

17 July 2024
Our strategic acquisition of Fulcrum represents our commitment to our mission to build a trusted data layer for data & business teams to collaborate
Census Computed Columns: Last Mile Data Transformation Made Simple

13 June 2024
Computed Columns make last mile transformations easy, with or without code, while still being fully governed and observable
Census is Snowflake's Marketing Application Partner of the Year 2024

4 June 2024
Census was recognized for its unique innovations in real-time data syncing and no-code marketing activation for 130+ joint customers
Census Datasets: The first step toward collaborative data transformation

29 May 2024
Datasets create a shared, singular view of trusted data that simplifies data exploration and modeling, helping every user reduce the stress of data management
Introducing Embedded Reverse ETL Syncs, the future of SaaS integrations

22 May 2024
The ability to embed Census's best-in-class Reverse ETL sync UI into any application helps companies share data with external customers and rapidly ship & maintain integrations
Sync data 100x faster on Snowflake with Census Live Syncs

27 March 2024
Announcing the fastest-ever data activation on Snowflake, 100x faster and 100x cheaper than traditional Reverse ETL