Featured Posts
Census is a Leader in Snowflake’s 2025 Modern Marketing Data Stack Report
Census is a top partner chosen by Snowflake's 9,800 customers for data-driven marketing and real-time personalization
Introducing Sync Tracking: Enhanced Data Observability and Debugging
Sync Tracking is a powerful new feature in the Observability Toolkit that provides row-level visibility into every record synced in the last 14 days
Announcing Observability Lake: Extend Your Sync Data Retention and Gain Deeper Insights
Observability Lake allows you to use your own cloud storage to retain data, providing extensive historical records and complete visibility into all sync data
Enabling real time syncs with Materialize
Our newest integration with Materialize helps Census users run queries faster and activate customer data continuously in every business tool.
Activate your Sigma workbooks in every business tool with Census
Our new Census + Sigma integration enables every marketing, ops, and data team to analyze data, activate insights, and make data-driven decisions with first-party data from the warehouse.
Census Achieves Google Cloud Ready - Cloud SQL Designation
Census has met a core set of functional and interoperability requirements with its Google Cloud Ready - Cloud SQL designation.
Automate Data Activation Flows with Census Fivetran Sync Triggers
Empower more real-time use cases with the data warehouse by triggering Census syncs with Fivetran! Our 150+ mutual customers can sync fresh data to 200+ business tools faster than ever.
Introducing Census on Databricks Partner Connect | Census
Discover how Census on Databricks Partner Connect streamlines activation use cases on the data lakehouse and can drive revenue for your business.
Census and Snowpark for Python: Predictive Modeling in Data Activation
Snowpark and Census enable data teams to run advanced Python models effortlessly on Snowflake and unlock new AI/ML capabilities for Reverse ETL.
Census and MotherDuck: Birds of a Feather | Census
Discover how Census and MotherDuck team up to streamline data syncing to over 200 business tools. Learn how to connect the two services today!
S&P Global and Census partner to activate Marketplace Intelligence Data
Enterprises using S&P Global Marketplace Intelligence and Snowflake can unlock insights, drive business growth, and personalize marketing efforts via Census. Access 200+ third-party datasets with ease.
GitLink: Version Control for Census
Census's Git integration brings software engineering best practices like version control, peer review, and testing to your data activation and Reverse ETL workflows. Get the benefits of both code and no-code to bridge the gap between self-service and governance, enabling collaboration between marketers and data teams.
Introducing dbt_census_utils: The first dbt macros for data activation | Census
Introducing dbt_census_utils, the first dbt package built for data activation to support reverse ETL use cases.