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See what GPT Columns can do

Better Data in Salesforce

Automate fit scoring in Salesforce with GPT Columns

See how our Head of Data built an automation to provide account insights and personalized talking points and delivered them directly to our reps in their opportunity view.

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Conversational Intelligence

Build a Sentiment Analysis Engine in 5 Minutes

Walk through how we use Census GPT columns to identify opportunities to start an upsell conversation, surface key issues mentioned in a ticket, and route this information into automation platforms to inform our marketing.

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Customer Re-Engagement

Churn Prevention Campaign in Braze

Use Census’s GPT Columns to create data points—like an engagement score and trend—that you can use to identify and win back your most valuable customers.

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AI-powered Scoring

Upsell Scoring Based on VIP Customers

Use AI to identify premium customer characteristics and create Upsell Scores for all customers, then sync high potential individuals to marketing channels.

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More Use Cases

Ten Ways to Use LLMs to Improve Your Data

From precise campaign targeting to improving revops workflows, see how the experts are applying GPT columns to their workspaces.

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