"Our iPaaS system was time-intensive and expensive. From the minute we started talking to Census, I realized it was exactly what we needed. With Census, I could stop doing all this extra legwork and just get the results I wanted. We've saved tens of thousands of dollars."








What do you get from Census
that you can't get from Make (Integromat)?
iPaaS limits your growth. Choose the right data integration tool for the right job.
One single source of truth
A true 360° view of customer data that keeps all your metrics consistent across apps. Get the freshest and most trustworthy data into any tool.
Scalable and reliable data syncs
The fastest and most performant connectors for high volume data syncs. Send millions of rows daily without errors or custom development work.
Centralized security and governance
One central platform to maintain data quality, compliance, and access lists before sending to apps. Data is never stored in transit or at rest.
Tired of hacking together CSVs and APIs?...

“Before Census, I’ve always had the problem of getting any sort of data into software tools. Classic ‘if this then that’ tools like Tray, Workato and Zapier are not geared well towards this type of data transfer. I was always looking for cheap tricks or hacks and they never fit the bill.”
...Try a better way. Get Census.

“After months of not being able to pull in data, I was able to pull in an entire engagement section and statistics from our application into Salesforce in less than an hour.”
Why customers choose Census over Make (Integromat)
-
Pricing based on use caseCensus
Usage-based pricing that's flexible for multiple use cases and scalable for growing organizations.
Make (Integromat)Pay-per-operation: quickly becomes unmanageable for high-growth organizations and complex data needs.
Low maintenance costsCensusCensus has 99.7% uptime and we alert you of any data errors. Centralized data integration is easy to maintain, manage, and troubleshoot.
Make (Integromat)With multiple APIs, webhooks, maintenance, and fixing time, the total operational cost of managing a point-to-point infrastructure is unsustainable.
-
Visual Segment BuilderCensus
Marketing teams can easily build audiences on top of the data warehouse and sync them to all their ads and marketing tools – No CSV uploads or SQL required.
Make (Integromat)No centralized segment builder
-
Warehouse-centric observabilityCensus
Census provides a set of warehouse-centric observability tools that ensure data quality for all your pipelines.
Make (Integromat)None
Workflow visibilityCensusFull transparency and visibility into what data is delivered, where, and when. Data is never secretly overwritten or rejected.
Make (Integromat)Dozens of workflows dependent on one another with no workflow visibility. When one connection breaks, error handling and debugging are difficult.
Sync Logs in the warehouseCensusCensus stores detailed logs of every data point in your data warehouse so you can query them with SQL or BI tools. No extra tools needed.
Make (Integromat)No warehouse functionality
Custom alertingCensusConfigurable alerts for failed syncs, invalid source records, or records rejected by the destination.
Make (Integromat)Error overload, not helpful for troubleshooting
-
Sync Management APICensus
Programmatically create, trigger, edit, and delete syncs, models, and connections.
Make (Integromat)No functionality
Native dbt integrationCensusConnect to any existing dbt project. You can configure Census to automatically run syncs whenever your dbtCloud models have been rebuilt. Census will run tests and alert you if new dbt changes will adversely affect Census syncs.
Make (Integromat)No functionality
Looker integrationCensusUse Looker Looks directly as models in Census to reuse existing business logic and sync to downstream apps to drive action.
Make (Integromat)No functionality
-
White Glove OnboardingCensus
Our Customer Data Architects aren’t your average support team. All of them used to be Heads of Data, and now you can have their data expertise on-demand in a shared Slack channel.
Make (Integromat)Basic support
Dedicated Customer Success ManagerCensusA dedicated CSM to help you set up and troubleshoot any issues. We're with you every step of the way.
Make (Integromat)Only for enterprise custom plans
Data CommunityCensusJoin thousands of fellow practitioners in the Operational Analytics Club Slack community and get instant help and support from your peers.
Make (Integromat)None
-
Data stays in the warehouse by defaultCensus
Your data is 100% safe in the best storage option: the data warehouse. We don't store any of your data and we minimize the number of credentials needed.
Make (Integromat)Multiple APIs and login credentials mean more opportunity for security breaches.
EU Data HostingCensusYou can choose to use our EU server to keep all your data within the EU throughout the duration of a Census sync.
Make (Integromat)None
Census is the Data Activation platform of choice for companies who value scalability, observability, and performance.

Leader in Snowflake's Modern Marketing Data Stack
Braze's Technology Partner of the Year 2023
The G2 Leader in Reverse ETL, 8 quarters in a row
#5
Best Software in 2023
(IT Infrastructure)
HubSpot Certified App Partner for Data Activation
“My favorite tool in our martech stack!!”

"A fantastic tool that's only getting better"

"Census has saved my day numerous times and they always go the extra mile"

"A catalyst for strategic customer engagement and data-driven decision-making"
