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Census Datasets

 

Define business objects once to make your most important data available for everyone.

Use SQL, dbt, or Python to expose data from the warehouse so your go-to-market teams can transform, sync, and segment data without code.

Helping business & data teams collaborate at

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Stop syncing bad data

It’s time for an integration revolution – no more fragile python scripts or manual CSV uploads. Stop losing valuable data using point to point integrations.

Define trusted data models

Approve ready-to-use datasets to share trusted data. Business users can then transform and collaborate on data using Computed Columns.

 
 
Ensure data governance & quality

Build on top of your existing data investments and source of truth, and proactively prevent errors with end-to-end visibility and logging.

 
 
Empower business self-service

Work together with end users to define what’s important to your business, so business teams can explore, transform, and sync with confidence.

 
 
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“Our biggest challenge is remaining on the same page when it comes to data, meaning we’re all using the same sources and queries. Seeing the same unified view of our customers prevents confusion and allows us to all pull in the same direction.”

Martin Jeffries

Head of Marketing

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One place to transform your data. Together.

Datasets allow technical and nontechnical users to transform and create trusted datasets in the same place. Write SQL or Python, or use our no-code Computed Columns to shape your data before syncing it to 200+ destinations.

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Define relationships between Datasets

Defining how Datasets are related makes transformation and segmentation more powerful. Census automatically writes the appropriate SQL joins underneath the covers.

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Highlight your most important data

A Dataset points to a data source, which can be a data warehouse, dbt, or Python. It’s like favoriting or bookmarking a trusted model, so business teams can quickly and consistently find the data they need.

Integrate with all of your favorite apps

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Census is the #1 Data Activation and Reverse ETL platform

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The G2 Leader in Reverse ETL, 9 quarters in a row
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Braze's Technology Partner of the Year 2023
Census Snowflake Partner of the Year
Snowflake's Partner of the Year 2024
#5
Best Software in 2023 (IT Infrastructure)
Leader in Snowflake's Modern Marketing Data Stack
Leader in Snowflake's Modern Marketing Data Stack
“Census is a big part of how we drive net new business and greatly reduce costs using data.”

Marc Stone VP of Data and Growth

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"My favorite tool in our martech stack!!"
Allison K.
Growth Marketing Manager
Mixpanel
"A fantastic tool that's only getting better"
Matthew C.
Marketing Measurement Lead
Canva
"Census has saved my day numerous times and they always go the extra mile"
Nikolas A.
Data Operations
Pleo
"A catalyst for strategic customer engagement and data-driven decision-making"
Lior S.
VP of Data
Drata
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We make it easy to switch to Census

Our Customer Success team will partner with you every step of the way to make sure you and your team are set up for long term success.