Census Pricing

Get the most out of your data

3
Free
unlock your data
$0, free forever
Sync up to:
1 Billable Destination
2 Active Syncs
5 User Seats
1 Workspace
Unlimited free destinations: Slack, Google Sheets, and many more
AI Columns (OpenAI, Claude, Gemini, etc)
1
Professional
Data activation for teams
$350/month*
Sync up to:
2 Billable Destination
5 Active Syncs per Billable Destination
5 User Seats
2 Workspace
2 Additional Billable Destinations
($200/month* for additional destinations)
AI Columns (OpenAI, Claude, Gemini, etc)
Entity Resolution (Deterministic, Fuzzy Match, AI)
*Annual pricing at 18% discount
2
Enterprise
sync with confidence at scale
Custom
Sync up to:
Unlimited Workspaces
Unlimited User Seats
Enterprise Connectors: Oracle, Anaplan, NetSuite, Shopify, Workday, Salesforce Commerce Cloud
Includes Audience Hub for marketers
Add on: AWS PrivateLink
Custom legal terms
AI Columns (OpenAI, Claude, Gemini, etc)
Entity Resolution (Deterministic, Fuzzy Match, AI)
HELPING BUSINESS & DATA TEAMS COLLABORATE AT

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Census Sync
Free
Professional
Enterprise
dbt and Looker Integrations, Incremental Syncs, Sync history & rejected record logs, Sync validation
Sync Schedule
Daily
Up to 15 minute increments
Up to real time
CRON Scheduler
Data Activation
Datasets, Notifications
Audience Hub — Includes No-Code Segmentation, Multi-Object Segments, Experiments, Inclusions & Exclusions, Comparisons, Dataset API, Computed Columns, Priorities, Size Tracking, One-Click Audiences, Match Rates, Warehouse-Managed Audiences, Permissions
Data Enrichment
Census Embedded
Data Observability
Smart Alerting, Sync Dry Run, Slack/PagerDuty/OpsGenie
Live API Inspector
Warehouse Writeback (Sync and Segment Logs), Datadog integration
In-App Sync Logging
Data Engineering
Custom Destination API, Webhooks
AI Columns (OpenAI, Claude, Gemini, etc)
Entity Resolution (Deterministic, Fuzzy Match, AI)
Limited
Limited
Programmatic Triggers (API, Fivetran, dbt Cloud), Airflow, Prefect & Dagster integrations, Management API
GitLink (Configuration as Code)
Data Governance
Bring your own bucket
Role-Based Access Control, SIEM integration
AWS PrivateLink
Add-on
Security
GPDR, Google SSO, Multiple Global Regions, SOC 2 Type II Reports
SSO with SAML 2.0, including Okta; In-depth security review; HIPAA compliance/BAA
SSH Tunneling
Enterprise Connections
Oracle, Anaplan, Workday, NetSuite, Shopify, Salesforce Commerce Cloud
Support
Knowledge Base
Email
Live Chat
Customer Account Manager
Customer Data Architect
Shared Slack Channel
Professional Services
Product Roadmap Partner
Support SLA
Uptime SLA
Priority Queue

Census is scalable and secure by design

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Most reliable integrations

Census is the fastest and most reliable reverse ETL platform. We minimize API calls by using bulk APIs whenever possible so you'll never be surprised by API costs.

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Best support in the business

We're not your average support team; our Customer Data Architects all used to be Heads of Data, and now you can have their data expertise on demand.

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Data stays in your warehouse

Rest assured that your data is safe in transit and at rest. We don't store any of your data, and we can provide custom temporary storage options.

FAQ

Still have questions? Contact us →

What is a Free Destination?
Free Destinations: Airtable, Google Sheets, Slack, Salesforce Sandbox, Microsoft Teams.

These destinations don’t count toward billable destinations for users on a professional plan.

Note: Free destinations are still subject to your plan’s limits. For example, if you’re on the free plan syncing to Slack, you’ll still face restrictions like 15-minute sync intervals, available only on professional plans.

Record Limit: Free and Pro plans have a limit of 8 million records per month.

Start a free trial →
What is a Billable Destination?
What if I want to sync to a destination that is not supported?
What is an Active Sync?
What does a free trial include?
EBOOK

Reverse ETL Checklist

This checklist breaks down seven key considerations to keep in mind when you’re evaluating a Reverse ETL tool: Data connector quality, sync robustness, observability, security and compliance, SQL fluency and ease of use, support, and transparent pricing.

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Unify. Enhance. Activate.

Your data is your competitive advantage.

Use it everywhere.