Census for Sales

Focus on high value conversations and the best leads

Increase sales productivity with a customer 360 view in your CRM. Prioritize leads with lead scoring and PQL models.

Kyle Parrish

“Our salespeople don't want to look at 10 different tools to understand what our users are doing. The system we've built with Census brings the data right to their fingertips so they can focus and spend more time with customers.”

Kyle Parrish

VP of Sales

figma white
Solutions page illustration 01

The single best 360° view of your customers‍

Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Census, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn’t have to go to 5 different places to understand their customers.

Solutions page illustration 02

Lead and Account Scoring

Every company is different, so you should create scoring models using your first-party data. Whether you prefer a Product Qualified Lead (PQL) model or Marketing Qualified Leads (MQL), you can build it and sync it with Census.

Product_SQL_architecture (1)-1

Use data to create trigger-based workflows

Combine customer information, product usage and billing in a single place to create trigger-based workflows that alert your sales team when it's time to engage.

See why sales teams ❤️ Census

 

Increase sales productivity by 10x

 
 

 

Enrich Salesforce with product data

 
 

 

Improve SDR conversion rates by 10x

 
 

Connect your favorite apps

Salesforce.com_logo.svg
hubspot-logo
outreach
apollo
slack
dynamics365
salesloft
airtable
notion
google-sheets

Learn from the best

Find out how fast-growing businesses like Canva, Notion, and Loom deliver data directly to sales tools so their teams can focus on the customers and actions that matter most.

success-stories-ebook

Announcing Live Syncs on Snowflake, 100x faster and 100x cheaper than traditional Reverse ETL. Learn More

Census is the #1 Data Activation and Reverse ETL platform

G2
The G2 Leader in Reverse ETL, 9 quarters in a row
Census Braze Torchie square-1
Braze's Technology Partner of the Year 2023
Census Snowflake Partner of the Year
Snowflake's Partner of the Year 2024
#5
Best Software in 2023 (IT Infrastructure)
Leader in Snowflake's Modern Marketing Data Stack
Leader in Snowflake's Modern Marketing Data Stack
“Census is a big part of how we drive net new business and greatly reduce costs using data.”

Marc Stone VP of Data and Growth

ClickUp white
"My favorite tool in our martech stack!!"
Allison K.
Growth Marketing Manager
Mixpanel
"A fantastic tool that's only getting better"
Matthew C.
Marketing Measurement Lead
Canva
"Census has saved my day numerous times and they always go the extra mile"
Nikolas A.
Data Operations
Pleo
"A catalyst for strategic customer engagement and data-driven decision-making"
Lior S.
VP of Data
Drata
Product_warehouse_architecture (1)

From your data warehouse to your favorite apps. Without code or CSVs.

Start using Census today by booking a demo with one of our experts.