How Screencastify automated upsell opportunities whilst saving hours of engineering effort
With Zack Blois, VP of Strategy & Operations
Adopting Census has saved the team at Screencastify hours of engineering effort previously spent building and maintaining custom API integrations, while giving their whole company better, quicker access to the data that’s critical for a product-led company.
Founded in 2013, Screencastify now helps over 15 million users to record, edit, and share asynchronous video. As a company, they’re committed to providing the simplest possible user experiences that serve their primary user base: educators and students.
Results
-
Saved up to 10 hours of engineering work per new integration pipeline
-
Enabled highly personalized user communications for product-led growth to drive better onboarding and upsell opportunities
"Census allowed us to do things that, at other companies, had taken months to build with a data team."
Talk to us
No more engineering favors or tickets. Stop waiting weeks for customer data that will drive revenue.