Sync Amazon Athena to Snapchat Ads

Target, re-engage, and reach the audiences that matter with Snapchat Ads

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Amazon Athena
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Snapchat Ads
Snapchat Ads
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Snapchat Ads
Amazon Athena

Integration in Four Steps

Step 1: Connect Amazon Athena

Connect Athena by providing your AWS Access Key ID and Secret Access Key on the Census Connections page.

Step 2: Connect Snapchat Ads as a destination

You can connect to Snapchat by providing credentials to Census through an intuitive interface.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from Athena. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.

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Where can you sync your Amazon Athena in Snapchat Ads?

Segment

This endpoint will create a Customer List segment within a specified ad account.

API Docs

User API

This endpoint retrieves the authenticated user.

API Docs
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A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

Helping business & data teams collaborate at

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Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all your tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on improving data quality and collaboration, not writing custom code to integrate with Go-t0-Market tools. Census takes care of getting the data into the hands of your business team. No engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 billion, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitors errors to keep you aware of worst case scenarios.

Data Activation Use Cases

Syncing from Amazon Athena

With Athena, there's no need for complex ETL jobs to prepare your data for analysis. This makes it easy for anyone with SQL skills to quickly analyze large-scale datasets. Athena is out-of-the-box integrated with AWS Glue Data Catalog, allowing you to create a unified metadata repository across various services, crawl data sources to discover schemas and populate your Catalog with new and modified table and partition definitions, and maintain schema versioning.

Now you can use the data in Amazon Athena for more than just analytics and BI. With Amazon Amazon Athena you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our Amazon Athena docs

Syncing to Snapchat Ads

Snapchat Ads are made for every business, no matter the size or industry. Become a part of Snapchatters' everyday conversations with full-screen, digital ads that inspire action from the people that matter most to your business.

Learn how to use Census with 👉 our Snapchat Ads docs

Census connects to Amazon Athena and syncs data to Snapchat Ads. With 200+ integrations (and counting!) and transparent pricing, it's never been easier to start operationalizing your data. This is what we like to call Reverse ETL.
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Census is the #1 Data Activation and Reverse ETL platform

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The G2 Leader in Reverse ETL, 9 quarters in a row
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Braze's Technology Partner of the Year 2023
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Snowflake's Partner of the Year 2024
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Best Software in 2023 (IT Infrastructure)
Leader in Snowflake's Modern Marketing Data Stack
Leader in Snowflake's Modern Marketing Data Stack
“Census is a big part of how we drive net new business and greatly reduce costs using data.”

Marc Stone VP of Data and Growth

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"My favorite tool in our martech stack!!"
Allison K.
Growth Marketing Manager
Mixpanel
"A fantastic tool that's only getting better"
Matthew C.
Marketing Measurement Lead
Canva
"Census has saved my day numerous times and they always go the extra mile"
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Data Operations
Pleo
"A catalyst for strategic customer engagement and data-driven decision-making"
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VP of Data
Drata

From your data warehouse to all your teams, customers, and apps.

Without code or CSVs.

Take action with data today. Book a demo with one of our experts.