Sync Azure Synapse to Zendesk

Sync all of your internal customer data into Zendesk in order to save time when responding to tickets or automatically prioritize messages when they come in.

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Azure Synapse

Integration in Four Steps

Step 1: Connect Azure Synapse

Connect Azure Synapse with standard API, ODBC and JDBC credentials.

Step 2: Connect Zendesk as a destination

You can use an OAuth log-in flow to connect Census to Zendesk directly via the Census Connections page.

Step 3: Define the core data that matters for your business

Write a SQL Statement. Select the records you want to sync from Azure Synapse. Census will match records based on the unique identifier you provide (like email or ID).

Step 4: Schedule your sync

Choose your sync frequency with options to transfer data in real time, on a schedule, or triggered via our API.

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Where can you sync your Azure Synapse in Zendesk?

Custom Object API

You can use the Custom Objects API to create, update, and delete objects that you define yourself. You can also use it to define and manage relationships with other objects, including native Zendesk objects like tickets and users.

API Docs Description

Macros

A macro consists of one or more actions that modify the values of a ticket's fields. Macros are applied to tickets manually by agents.

API Docs

Organization Subscriptions

Agents in an organization can subscribe to be notified whenever someone in their organization submits a ticket. The agents will be notified as long as they're allowed to see all tickets or the organization's tickets.

API Docs

Ticket

Tickets are the means through which your end users (customers) communicate with agents in Zendesk Support. Tickets can originate from a number of channels, including email, Help Center, chat, phone call, Twitter, Facebook, or the API. All tickets have a core set of properties.

API Docs

Ticket Comment

Ticket comments represent the conversation between requesters, collaborators, and agents. Comments can be public or private.

API Docs

Users

Zendesk Support has three types of users: end users (your customers), agents, and administrators. End Users, Agents, Administrators.

API Docs
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A single source of truth in all your tools

Census is the easiest way to share a consistent view of your data across your entire business. Define your models, metrics, and business logic in your data warehouse and sync them to all your operational tools.

  • Create trust in consistent metrics
  • Automate confidently with clean data
  • Simplify your data integration strategy
  • Improve data security and visibility

Helping business & data teams collaborate at

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Advantages of Census

Build once. Reuse everywhere.

Once you define your models in dbt or in Census, you can sync them to all your tools, so every team is using the same data to achieve their goals.

No more CSV files & Python scripts

Focus on improving data quality and collaboration, not writing custom code to integrate with Go-t0-Market tools. Census takes care of getting the data into the hands of your business team. No engineering favors required.

It just works. At scale.

Whether you sync 100 records or 100 billion, we will keep your data in sync across your warehouse and your business tools. Census automatically navigates API failures and monitors errors to keep you aware of worst case scenarios.

Data Activation Use Cases

Syncing from Azure Synapse

Azure Synapse Analytics is an integrated platform service that blends big data analytics, data warehousing, and data integration into a single unified service that provides end-to-end analytics with limitless scale. Azure Synapse provides you a complete unified view of all your important business and customer data to glean valuable business insights.

Now you can use the data in Azure Synapse for more than just analytics and BI. With Amazon Azure Synapse you can operationalize your data across your entire customer data stack.

Learn how to use Census with 👉 our Azure Synapse docs

Syncing to Zendesk

Zendesk offers a suite of software-as-a-service products helping with customer support, sales, and other customer management services. Zendesk can help you target leads, optimize your sales pipeline, and engage with your customers.

Learn how to use Census with 👉 our Zendesk docs

Census connects to Azure Synapse and syncs data to Zendesk. With 200+ integrations (and counting!) and transparent pricing, it's never been easier to start operationalizing your data. This is what we like to call Reverse ETL.
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Census is the #1 Data Activation and Reverse ETL platform

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The G2 Leader in Reverse ETL, 9 quarters in a row
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Braze's Technology Partner of the Year 2023
Census Snowflake Partner of the Year
Snowflake's Partner of the Year 2024
#5
Best Software in 2023 (IT Infrastructure)
Leader in Snowflake's Modern Marketing Data Stack
Leader in Snowflake's Modern Marketing Data Stack
“Census is a big part of how we drive net new business and greatly reduce costs using data.”

Marc Stone VP of Data and Growth

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"My favorite tool in our martech stack!!"
Allison K.
Growth Marketing Manager
Mixpanel
"A fantastic tool that's only getting better"
Matthew C.
Marketing Measurement Lead
Canva
"Census has saved my day numerous times and they always go the extra mile"
Nikolas A.
Data Operations
Pleo
"A catalyst for strategic customer engagement and data-driven decision-making"
Lior S.
VP of Data
Drata

From your data warehouse to all your teams, customers, and apps.

Without code or CSVs.

Take action with data today. Book a demo with one of our experts.